The Standard in the Restaurant and Retail Industry
The Standard in the Restaurant and Retail Industry
If you run a coffee shop, you’ve probably thought:
“Do self-order kiosks actually help increase upsells in coffee shops?”
Between fast-moving lines, repeat customers, and highly customizable drinks, upselling in a coffee environment is tough to do consistently, especially during peak hours.
Baristas are focused on speed. Customers feel rushed. And opportunities to increase order size often get missed.
Coffee shops are one of the best environments for kiosk-driven upsells.
Coffee shops are one of the best environments for kiosk-driven upsells.
In this guide, we’ll break down:
During morning rush, the goal is simple:
👉 Move the line.
Baristas don’t have time to ask:
Even if they do, it’s inconsistent.
Most customers already know what they want.
When they’re standing in line:
That means:
👉 Upsell opportunities get lost before the order is even placed.
Coffee menus are built for upsells:
But verbally walking through those options slows everything down.
So instead:
👉 Staff skip them.
Kiosks don’t forget.
Every order can include:
And it happens:
👉 Every time, For every customer
Customers don’t feel rushed at a kiosk.
They:
This alone can dramatically increase order size.
Seeing is selling.
Kiosks can display:
Instead of hearing:
“Do you want something else?”
Customers see:
👉 Exactly what they’re missing
This is where it gets interesting.
Self-order kiosks consistently drive:
👉 15–30% increases in average order value
For coffee shops, that comes from:
Kiosks make the biggest impact when upsell opportunities are being missed.
That usually means:
If that sounds familiar:
👉 You’re leaving money on the table.
Not all kiosks are built for this.
If upselling is the goal, focus on:
Your kiosk should:
Good upsells feel helpful, not pushy.
Customers should:
If the UI is clunky, upsells won’t convert.
Upsells only matter if operations stay smooth.
Your kiosk must:
Otherwise:
👉 You create more friction than value.
The easier it is to pay, the easier it is to say yes to add-ons.
Look for:
If upselling is inconsistent in your shop, and it usually is, kiosks can change that immediately.
They:
For coffee shops, kiosks aren’t just about speed — they’re about maximizing every order.
Yes, most operators see a measurable lift in average order value.
Extra shots, milk upgrades, flavors, and food pairings.
Not replace, but standardize and improve it.
Yes, especially because they’re visual and pressure-free.
Improve your business by providing customers with an effortless experience while ordering.
